Friday, 24 October 2014

Audience Classification


Audience Classification

Group A:
  • Doctors
  • Scientists
  • Lawyers
  • Well paid professionals
Group B:
  • Teachers
  • Middle management
  • Fairly well paid professionals
Group C1:
  • Junior management
  • Bank clerks
  • Nurses
  • 'White collar' professions
Group C2:
  • Electricians
  • Plumbers
  • Carpenters
  • 'Blue collar' professionals
Group D:
  • Manual workers such as;
  • Drivers
  • Post sorters
Group E:
  • Students
  • Unemployed
  • Pensioners  
 
Audience Engagement This describes how an audience interacts with a media text. Different people react in different ways to the same text.

Audience Expectations 

These are the ideas the audience have in advance of seeing a media text. This particularly applies to genre pieces. Don't forget producers continually play with or shatter audiences expectations.

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